3BG Rebranding & Campaigns
My Card Matters Campaign
My Card Matters’ mission was to inform Europeans in Belgium, France, Germany, Great Britain, Italy, and Spain about proposed EU legislation to cap interchange fees.
The campaign’s digital ad strategy resulted in over 4.5 million video views and 76,000 petition signatures that supported the IAEP’s mission to reform proposed EU interchange legislation.
Happy Healthy Summer Facebook Campaign
Social media is a powerful tool that can easily reach a multitude of people people in a short amount of time. Our client wanted to promote their product and their brand with a social media sweepstakes promotion.
We were tasked with creating a graphic that was visually eye-catching , seasonal, and legible. The approved graphic was then tested on all devices within the social media environment. Secondary graphics were also created for the interior sweepstakes pages that included a form field page and an acknowledgement page.